Wednesday, May 21, 2008

Go Air Continues with Route Rationalisation

As the growth in air traffic slows down and fuel prices increase Go Air continues to rationalise its routes. As a result they will stop service to Chennai (earlier they stopped service to Pune, Kochi and Coimbatore). Instead of simply increasing their footprint in a “market share grab” exercise, they now intend to focus on consolidating their position in a few markets (read operational profitability), a wise decision indeed.

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